Industrialization Cabinet Secretary Adan Mohammed (right) and Eastern Africa Trade and Competition Global Practice Manager Catherine Masinde during a media briefing on Ease of Doing Business Initiative Conference 2016 at the Safari Park Nairobi on May 3, 2016. The 3-day conference event Themed, “Digitizing Government Business – Leveraging ICT to enhance the Business Environment”, has brought together reformers from more than 15 countries in Africa to share best practice on implementing Doing Business reforms, while showcasing and facilitating replication of best practice and best fit in reforming, to pave the way for bigger and better business and investment flows in Sub-Saharan Africa.